An iOS app recreated to promote live events by sharing superior curated content with social marketers in real‑time.
@Trusted Voices
Client
Trusted Voices
Market
Social-Media Marketing
Technologies
iOS, Swift, iPhone
Our client asked us to implement a newly-designed app to provide all the tools that event producers need to collaborate with on-the-field and remote team members (photographers, influencers, media outlets, etc.) in order to publish professional-quality content from a live event instantaneously across multiple social media channels.
01
Challenge
To increase viewership and create user engagement during live events. Improve on and implement the next-generation release of a hybrid iOS app with added functionality features for production teams. The new app, developed in the device’s native language, needed to integrate totally with the client’s back-end system, to interface with various types of operators, and to exhibit optimal performance with a streamlined user‑experience.
02
Solution
We implemented the live-sharing app in Apple’s iOS native programming language (Swift) from mock-ups provided by the media client. The app included user logins, social media account management, a chat module for instant internal communication and content-sharing among team members, a multi-social-media posting feature with scheduling capabilities, the tracking of post statistics, and the ability to handle multiple campaigns.
03
Result
The reimagined app proved more responsive than the original in the immediacy of live broadcasting. The professional interface functioned with efficiency and a crisp, contemporary look. Teams could communicate and collaborate with the control room to schedule and publish better content more quickly, potentially increasing the audience for promoted concerts, award shows, and sports events... thanks to real-time social-media campaigns.
Ben Rolling
CEO Trusted Voices
“They manage projects extremely professionally, delivering work on time and keeping on top of the workflow internally. The team is consistent, transparent and dedicated.”
Wolfram Donat
Chief Software Architect, Arc Machines, Inc.
“Customer reactions to the new look and design have been very positive. The amount of speed of the work done was particularly impressive.”
Brian Bedard
VP, Technology & Communications, AMV Digital Media
“They developed robust, high-quality management systems that helped enhance the company's reputation in the marketplace. Their team's willingness to take on new and challenging work sets them apart. Responsive to customer needs, they continue to be an invaluable partner.”
Portia Iversen
Co-founder and Scientific Liaison, Cure Autism Now
“User feedback to the website was overwhelmingly positive. Their expert team inspired confidence throughout the project by communicating clearly from the start. Responsiveness and a customer-focused approach were hallmarks of their work.”
Former COO
Petroleum Business
“They built an innovative platform that modernizes antiquated business practices. Their software vastly improved the accuracy of order fulfillment and billing processes. The newly amplified efficiency increased overall sales by a significant margin.”
Web-based management and support tools created for a premier digital media company.
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